Paid Media
Welcome to our Paid Media learning centre, where you’ll find a wealth of resources to help you utilise paid media to grow your business. Our comprehensive collection of articles, podcast episodes, videos and downloadable resources covers all aspects of paid media marketing, including Google Ads, Facebook and Instagram Ads, and more.
What Are The Best Paid Media Platforms By Indus...
There’s a hard truth most marketers don’t mention often enough. Your industry makes as much of a difference in your campaig...
Meta Ads’ Andromeda Update: What Does It ...
What if the real reason your Meta campaigns slowed down this year has nothing to do with your budget, your agency, or your audi...
How a Poor Landing Page Affects Your Paid Media...
Stop me if this sounds familiar. You’ve optimised your targeting. You’ve refined your ad copy. You’re even running A/B te...
Latest Paid Media Posts
What is HubSpot’s Buyer Intent Feature…. And How Can You Use It?
In this episode, we unpack the power of HubSpot’s Buyer Intent tool and how…
The Approach that ACTUALLY Works for Ranking in AI | Episode 188
In this episode, we cover how LLMs learn from everywhere, and how it affects…
Why Not Having Brand Voice Consistency is a Bigger Problem Than You Think
Stop me if this sounds familiar: your marketing team writes one thing, your agency writes another,…
Are Your Lifecycle Stages Are a Mess? Here’s How to Fix Them
In this episode of HubSpot Mentors, we explore why default lifecycle stages in HubSpot don’t…
HubSpot CMS vs WordPress CMS: Which Is Better for You in 2026?
Originally published on February 6, 2023 and updated on December 5, 2025. Content management…
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Paid Media Podcasts
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How to Save Time with a Custom ChatGPT Bot | Episode 154
ChatGPT was cool, but now you can build your very own, personalised ChatGPT Bot, specifically for...
Growing E-commerce Sales by 150% | Episode 152
Did you know that there are proven methods you can use time and time again to increase Ecommerce ...
Top 2024 Digital Marketing Trends | Episode 150
Master the future of digital marketing in 2024 with our latest breakdown of the year’s most...
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From presenting to over 100 experts at HubSpot to training some of Australia’s finest marketers, we’ve accumulated a wealth of education and resources. Here are some tid bits for your knowledge thirsty pleasure.
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